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Halloween is around the corner!

Halloween will be here before you know it. Since this is a non-gift giving holiday it can often be overlooked. But for professional photographers there’s plenty of opportunity to expand business or book an event. Halloween parties are a perfect opportunity for picture taking. Everyone is decked out in special costumes and makeup. If you don’t have a Halloween party booked offer mini sessions to families in your neighborhood. While their iPhone picture taking skills may be great, it’s safe to assume they won’t be printing out the photo anytime soon. Using an on-site instant printed is key. Being able to hand over a photo that they can take with them will work wonders. Whatever you have planned for October 31st Halloween Photo Folders will do the trick. Not only will it keep the photo protected for the rest of the night, but you can affix a sticker to the back with your contact info. You can check out the Halloween photo folders here: http://www.neilenterprises.com/halloweenphotofolders.aspx

 

5 Financial Steps to Launching a Photo Career—and Avoiding Pitfalls

Starting a career in photography can be tough! From setting pricing to finding a space and paying for expensive equipment there are so many things that can go wrong! Check out this article from Photo District News, they asked professional photographers about what they did when they started out and how they grew into successful photographers.

Read the article here.

The times they are a changing….

Prints vs discs vs USB/flash/thumb drives?? The many ways to share photos keeps increasing! Back in the day, the only way to get photos was to order prints from your professional photographer. But with technology moving rapidly it’s hard to keep up. I love this marketing piece from Yanman Photography.

CD Folio and Flash Drive Box for Photographers

It really proves how much technology can change, not just from decade to decade but from year to year. One of the best sellers at Neil Enterprises is the cd/dvd folios. But as technology advances we must too. New slim laptops do not come with disc drives anymore. Same with televisions, at one time they had built in DVD players but that’s not the case anymore. What these new devices do have is usb ports for flash drives. So Neil Enterprises is preparing for the days ahead and now offering flash drive boxes. You can check them out here: http://www.neilenterprises.com/flashdriveboxes.aspx Are you thinking about making the switch? Or are you one of those few photographers that still doesn’t offer digital files? (And there’s nothing wrong with that.)

Holiday Gift Ideas!

Looking to incorporate photos into your presents? It’s a great way to give it that extra special touch!

Checkout Photojojo’s post on DIY Photo Gift Tags. They truly make your packages look unique!

How to Make Personalized Photo Gift Tags

 

And if you’re not the artsy type, Neil Enterprises has a cute photo tag that can be used for gift giving and then turned into a luggage tag. 2 gifts in 1! Check out the Bag Tag Here.red gifts

Remind your customers to PRINT PHOTOS!

This article was originally posted on October 30, 2012 by PMA Newsline’s Paul Worthington. Click here to see the original post.

InfoTrends studies end-user photo printing habits

By

Connected devices such as smartphones and tablets will play a very important role in the development of the photo print market over the next few years through apps and simplified ordering processes, research firm InfoTrends says — and “consumers still need to understand the value of print to stay in the habit of printing photos, with whatever device photos are taken with.”

InfoTrends’ most recent survey research shows “most consumers are still printing photos.” Nearly 73 percent of participants say that they print photos at least occasionally.

The real change is happening in the devices used to take photos, the company says, as 45 percent of survey respondents say they own a smartphone, which is up from 31 percent in 2011. 30 percent of smartphone owners use the phone most often to take photos, which is up from just 17 percent in 2011. The percent of respondents that own a tablet is also up considerably, from just 6 percent of respondents in 2011 to over 17 percent in 2012.

InfoTrends says it is “encouraging” that more than 20 percent of respondents say they are not printing photos now — but plan to in the future.

InfoTrends recommends retailers and vendors educate consumers on the archival benefits of printing photos as well as promoting redundancy for safeguarding photos. “More consumers need to be made aware of the importance of photo printing, and stakeholders in the photo market need to work together to make sure it is easy to order prints from connected devices, such as smartphones, tablets, or connected cameras” the firm says. Also, vendors must focus on the development of more intuitive photo printing apps to facilitate printing from mobile devices.

InfoTrends’ 2012 U.S. Photo Printing End-User Survey is available here.

How to Photograph a Ghost

 

HAPPY HALLOWEEN! Can you believe it’s almost November?? In honor of this fun holiday check out this fun activity from on of our favorite photo blogs, Photojojo. Click here to see the original post.

 

How to Photograph a Ghost — A Spooky Photographic Trick (That’s Quite a Treat)!

This tutorial is not for the faint of heart.

We’re about to tell you how to photograph a ghost and it’s going to be terrifying(ly simple).

In just three little steps you can have a photo of a real live ghost that looks a lot like one of your real live friends.

A photo so spooky it’ll send you running for mommy (to get her to pose for more ghosty photos).

But wait, sneak over to our archives for more ghastly photo misadventures like our Halloween Photo Tips, How to Carve Photo Pumpkins AAAAND through Oct 31st, Free Secret Squirt gun Cameras w/ every PJ Store order!

Photograph Ghosts in 3 Steps
(This idea came from reader Julliette)

p.s. Thx again to ScanCafe for sponsoring Photojojo this week. Thought about having your old prints digitized? They’ll do 20 scans, free.

Step One: Take your best shot (and then take it again)!

This is the big secret right here.

Don’t tell anyone, but you’re going to need to take two photos of almost the exact same thing.

You need one photo of your friend (soon to be ghost) and a photo of the exact same thing, minus the friend.

The easiest way to achieve this is to put your camera on some kind of tripod, or set it on a table, or on the ground. Anywhere stable really (i.e. not your hot little hands).

Now that your camera is stable, take a photo. Done.

Make sure everything in the shot stays consistent. No cars driving by in the background, no wind blowing the trees every which way, no gophers poking’ their darling little heads up out of the ground…

Now, put your buddy in front of the lens and take a second shot.

Step Two: Layering (easy as cake)

So, once you’ve got the two photos into your compy, it’s time to layer away.

You want to get the photo with your friend layered on top of the photo that is friend-free.

You can use Photoshop or Gimp or any program that lets you work with layers.

The process is pretty simple: Open photo number one (no friend). Open photo two (hello friend!). Select-all of photo two and copy. Now click back on over to photo one and paste.

Shazam. Magic. A new layer is born.

Step Three: Hold on to your hat

It’s about to get spooky. Just adjust the opacity of the top layer to somewhere around the 50% mark.

In Photoshop and Gimp, the opacity slider is right on the layers palette. (You can see it up there in the photo for step two).

Everything that is in both layers will look just the same. Your friend will fade… What you’re left with is one friendly ghost!

ghostexample
Click over to Photojojo’s blog post for a bonus on how to make your friends appear headless in photos!
 

Pretty Little Packaging

Are you bored with your packaging? Think it may be a little stale and time to try something new?

We’re big fans of Laura Winslow Photography. Her whimsical and super colorful branding always put us in a happy mood! She often blogs about new packaging ideas.

Click here to view some of her awesome packaging ideas, perfect to incorporate into your holiday sessions! Or view her Pinterest Board here.

 

Let your voice be heard!

Neil Enterprises recently ran a promotion…

And the feedback we received was fabulous! Even though you will no longer get a discount, we still encourage you to TALK TO US! You can submit a review, e-mail customer service, leave us a note via social media or even do the old fashion thing and pick up the phone! If you’re unhappy with your products, thrilled by customer service, or just want to say hello, we’d love to hear from you!

 

 

Product Spotlight: The SnapLab Printer

Event photography with on-location printing can bring huge profits to your studio!  Corporate events, action sports, specialty shows, dance competitions, weddings and other social events are just a few possibilities.
The DNP (formerly Sony) SnapLab Printer, which can be purchased from Neil Enterprises, provides you with everything you need to make the photo truly stand out.
Another big plus to printing the photos on site, is that when you get back to the studio, you’re done! No editing involved since the photos have already been delivered.

The SnapLab Printer

SnapLab features:

  • NO computer necessary
  • 8″ Touch Screen
  • NO messy ink
  • FAST prints come out dry, coated and trimmed to size
  • Accepts most media cards
  • Crop, color-correct, eliminate red eye
  • Convert Images to B&W and Sepia
  • Refill 4×6 paper & ribbon once every 200 prints
  • Lightweight and portable

 

 

Click here to purchase the SnapLab Printer from Neil Enterprises. Are you worried about making the investment in a SnapLab Printer? Call Martin, the SnapLab Expert at Neil Enterprises (1-800-621-5584). He’ll help you figure out if it’s the right decision for you. Martin also can put together a custom package that includes photo keychains and mounts at a discount!

Halloween — Don’t let it go unnoticed!

Halloween is about a month away! Many photographers completely overlook this holiday. It is considered a holiday, right? Whether you’re a candy corn lover or not, Halloween is one of the most photographed days of the year. Parents and children alike break out the silly costumes on this day. Capturing these memories is something you don’t want to miss out on.

Ways to cash in on Halloween:

- See if there are any special events nearby (usually hosted by schools or park districts) that need a freelance photographer
- Hold mini sessions where parents can bring their kids in costume
- Contact local costume stores to see if they’re looking to update their ads with new photography
- Go cheesy and offer “spooktacular” savings for a limited time on future sessions

OR…

Since the crazy busy holiday season will be here before you know it, take this opportunity to RELAX, get one of those pumpkin flavor somethings that are currently being offered!

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