Pinterest! Should photographers use it as a business tool?
So the latest social media craze is the super fast growing Pinterest. What is Pinterest you ask? Well back in the old days if you found something you like in a magazine whether it was a product you wanted, a cool photo, or just something inspirational, you’d rip it out and put it on a bulletin board. Well Pinterest is the digital version of just that!
Whether or not photographers should use it as a business, sales, and marketing tool is being debated by photographers across the globe. There’s a significant amount of benefits to being on Pinterest but the downsides are quite complicated. I highly recommend you read the two articles below which explore both sides of the issue.
Hey Photographer! Pinterest is NOT for You – written by Allen Murabayahi, CEO of PhotoShelter
Pinterest for Wedding Photographers – written by Leanne Marie, a Pittsburgh based professional photographer
For photographers on Pinterest there are many risks involved but when it comes to other types of businesses it could lead to plenty of new opportunities. And if you’re looking for inspiration on how to get started on Pinterest, just check out Neil Enterprise’s page: http://pinterest.com/neilenterprises/
UPDATE: Read this recently published article on the issue! – A Lawyer Who Is Also A Photographer Just Deleted All Her Pinterest Boards Out Of Fear by Alyson Shontell